Articles

thisisneverthat Brings the Streetwear Heat for SS17

By  | 


Choi Jong-Kyu’s thisisneverthat imprint returns for SS17 with a collection that goes in heavy on bright colors and bold, flamboyant designs.

According to a press release, the “1993 Last Festival” range takes its title from a live album by influential South Korean boyband Seo Taiji and Boys. Snapped in sunny Los Angeles, a selection of loose-fitting, unisex streetwear staples are incorporated, most of which are scored with prominent thisisneverthat branding. Highlights include white workwear overalls, a checkerboard hoodie and shorts combo, a combat gilet, and a fluorescent T-shirt.

Going by the video below, the guys had a whale of a time shooting.

Look out for the new collection coming to the thisisneverthat website soon.

Staying with dope Asian fashion, here’s what kolor is up to with adidas.

This content belongs to the Source Link identified below, all rights are reserved.

Source link

You must be logged in to post a comment Login

Leave a Reply